The Challenge
Rubbish Collectors had previously worked with various digital marketing freelancers but were dissatisfied with the service and performance, experiencing bloated ad spend and high costs per conversion. They needed a more effective strategy to improve their PPC performance.
The Solution
We implemented a focused and strategic approach to enhance their PPC campaigns:
- Re-built and restructured Search campaigns
- Improved keyword bidding
- Effective budget allocation
- Proactive and consistent campaign management
The Result
Over the past six months, we re-focused the account, increased lead volume in the most profitable locations, and significantly scaled their spend, consistently beating the target cost per acquisition.
- Year-over-Year Growth: +43%
- Targets Hit: 100%
- Cost Per Acquisition (CPA) Reduction: -27%
"We reached our campaigns goals in a very short space of time"
They are always tweaking and testing to get more leads at a lower cost. It's really great to have specialists taking care of our account.
